Do you communicate to everyone in your database the same way? You can't craft a compelling message or story if you don't know who you're talking to. Effective storytelling starts with matching your message to your audience. When we don't segment our messaging, we set ourselves up for failure. In this presentation, Steven Shattuck - Chief Engagement Officer at Bloomerang - will share some of his favorite strategies for segmenting your donors and other constituents in your database.

Attendee takeaways:

• 4 basic ways to segment your donors.
• How to get off the donor acquisition treadmill
• How to improve your donor retention rates
• One of Steven's favorite ways to segment donors - one that has the potential to turn casual donors into major donors.

When & Where

Wednesday, April 5

Time: 11:30am - 1:30pm
Location: 24th Street Conference Center 

              1841 N 24th St #10, Phoenix, AZ 85008

 * New luncheon format! We encourage you to arrive at 11:30 for the open buffet and table discussion portion of the luncheon. From 11:30-12:00 we will have table discussions to share with each other our best practices, tips and tricks for donor stewardship. Come prepared to share a technique that works well for you, or ask the table to provide suggestions for a challenge you may be experiencing. Expand your network. Share best practices. Enjoy open discussion on topics that matter to you.

Cost

AFP Member - $30.00 / Nonmember - $45.00

Click here to register today!

 *On-site registration: $15.00 additional for both members and non-members. AFP encourages you to pre-register for the luncheon prior to the deadline of 12 noon on Tuesday, April 4. If registering on-site the day of the luncheon, please note the cost increase and that we cannot guarantee a meal. ALL No shows will be charged. Thank you for your cooperation.

Join us for Planned Giving 102

The Arizona Community Foundation Center for Planned Giving invites you to join us for the next workshop in the Planned Giving 100 Series. 

Planned Giving 102, Plan Ahead for Success: Building a Basic Planned Giving Program, will cover the following topics:

PLANNED GIVING 102

Plan Ahead for Success: Building a Basic Planned Giving Program

This is the only Planned Giving 102 session planned for 2017. The session is free, but you must register online to participate.

The Planned Giving 100 Series emphasizes the basics of planned giving and endowment building for development staff at nonprofit organizations throughout Arizona. Workshops are led by ACF's Director of Planned Giving Judi Smith, CFRE, who has 30 years of experience working with a broad range of nonprofits.

Many organizations are under constant pressure to increase results with fewer development staff. This session will focus on best practices for sharing responsibilities in any development office, from a one-person operation to a highly specialized department. Drawing on specific case studies from across non-profit sectors, this presentation will also address how teamwork and solid volunteer engagement and management can be leveraged to maximize the impact of every development staff role in fundraising.

When & Where

Wednesday, February 1

Time: 11:30am - 1:30pm
Location: 24th Street Conference Center 

              1841 N 24th St #10, Phoenix, AZ 85008

Cost

AFP Member - $30.00 / Nonmember - $45.00

Click here to register today!

*On-site registration: $15.00 additional for both members and non-members. AFP encourages you to pre-register for the luncheon prior to the deadline of 12 noon on Tuesday, January 31. If registering on-site the day of the luncheon, please note the cost increase and that the hotel cannot guarantee a meal. ALL No shows will be charged. Thank you for your cooperation.